YFLO Delhi

2022
Nov
05

Shaping the Global Fashion Industry with Divya& Rahul Mishra

Our members had an opportunity for an exclusive behind-the-scenes tour at the Rahul Mishra Atelier that serves as their headquarters. We did a walkthrough to the different levels of the atelier- from creating the concept behind each couture piece, to embroidery and tailoring.It also allowed us to witness and engage the different processes of couture dress making.

In a candid conversation with Divyaand Rahul Mishra, they reflected on their journey starting at NID to winning the International Woolmark Prize which proved to be the turning point for the label. They shared their high and lows, their vision behind creating an international brand that focuses on sustainability and giving back to the community including creating livelihood for local artisans. Rahul also shared how after all the success the label has seen, the power couple keep each other grounded and focused on the next goal!

It was a great opportunity for our members to learn from the industry leaders how they created a global brand with thriving national and international distribution channels and experience the backend operations of one the most successful design labels.

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