For a business to thrive and stay relevant, it is pertinent to generate continuous engagement. It becomes even more crucial for businesses to create a strong digital presence, during the current scenario of slowdown and uncertainty.
FLO organised a very informative workshop on Creating Your Own Digital Presence titled “Your Website Served on a Platter” on August 31, 2021. Past President Vinita Bimbhet was the Event Chair.
FLO President, Ujjwala Singhania said, “FLO has been working towards facilitating the process of women empowerment by enabling them to join the digital bandwagon to promote their businesses. This is another workshop that FLO brings to its members, under the aegis of our national Initiative of FLO business promotion.”
The session was conducted by Mr Nikhil Hegde, Co-Founder & CEO, 6Degree and Ms Shivangee Sancheti, Enterprise Marketing Manager, 6Degree.
Nikhil co-founded 6Degree in 2015 with a vision to provide a highly scalable platform for the fashion and lifestyle industry. Over the years, 6Degree has become one of the largest fashion platforms with over 15,000 fashion professionals and a suite of technology products to empower businesses to scale via 6Degree. Honeycomb by 6Degree is one of the sought-after platforms which has digitized several fashion & lifestyle businesses to go online and also provide a rich omni-channel experience.
This workshop was an excellent opportunity to learn from an expert how to create a website in minutes, absolutely free, without any technical knowledge and with zero set-up fee. The speakers shared a presentation about ‘Meri Store’, which is an easy-to-use platform that lets a business to create free online store in 30 secs. Meri Store is enabling e-commerce for independent businesses, MSMEs & start-ups with online store.
The session highlighted on how to give one’s brand the opportunity to boost engagement with the target audience, build credibility and building online presence.